Owners of a Chinese restaurant which offered a generous all-you-can-eat deal have been bankrupt by their customers in less than two weeks.
The restaurant reportedly ran heavy debts and had to close down after some thrifty customers stayed in the store for an entire day to eat 'several meals'.
Moreover, it's said promotion-loving pensioners started queuing outside the restaurant as early as 8am in order to take full advantage of the offer.
Jiamen'er, selling popular spicy style hot pot, launched the buffet deal on June 1, inviting any customers with a membership card to eat there as much as they wanted for 120 yuan (£14) a month.
Su Zhe, one of the restaurant's founders, said the restaurant opened last December and its business was poor. The management decided to offer the deal in hope of attracting more customers, according to a report on People's Daily Online, citing Chengdu Commercial Newspaper.
DiNozzo2425, Leighton Buzzard, United Kingdom, 14 hours ago
Start charging for meals make some good money :D
LADWP Trust Fund, Los Angeles Taxifornia , United States, 14 hours ago
They're new to capitalism, aren't they?
hayward4591, Los Angeles, United States, 14 hours ago
And prices were too low!
Sam Toku, London, United Kingdom, 13 hours ago
Oh boy, was that a bad offer to make!!
newstruth, NYC, United States, 13 hours ago
They sold the cards, then went out of business- They went bankrupt and kept the $30,000. Just like when restaurants sell gift cards and go out of business.
Benny, London, 6 hours ago
Never underestimate appetites especially in China. The worst mistake is to offer cards. Make them pay each time they visit to discourage someone coming back over and over. Your best weapon is to get customers to fill up on cheap rubbish. That's why meats and protein dishes are always at the end of a buffet. Restaurants that offer all you can eat do so very carefully
roy hobbs, Pittsburgh, United States, 30 minutes ago
One of the secrets of all you can eat buffet restaurants is that you purposely don't make the food too good and tasty.